Sales And Marketing Recruiting Business Growing Rapidly

Here at Cube Management the demand for our recruiting services has risen rapidly over the last several months, and we expect for it to continue to grow. Why? Many of our clients have a hard time finding and retaining top sales talent. So we're focusing on helping them through that process as an engine for growth of their companies. On the other hand we also have found that lots of top candidates are having a difficult time finding great job opportunities, and so the mission of helping people to find great work is one that's important to us - we like helping people find great jobs.

There are lots of people out there searching for top sales and marketing jobs right now who come to us because we're uniquely positioned as a sales and marketing recruiting firm. The reason why they come to us is because we also provide sales and marketing consulting, outsourcing and interim management, and so our recruiting services fit very nicely with the rest of our service offerings, focused on helping companies in the technology, manufacturing, health care and business service sectors.

We expect the economy to continue to stay on an even footing and move even closer towards full employment, which means that more and more companies are going to be fighting for fewer and fewer sales and marketing people who are actually looking for jobs. Candidates who are engaged in a job search are going to find it easier to entertain multiple offers, which means that they can be more selective about the kind of positions that they are looking for and how well those positions match their core skills and core interests.

Since the job market is going to stay tight like this for the next several years, what it means is that companies that are looking to recruit salespeople, marketing specialists or marketing management are going to have to do a better job of finding, locating and extracting potential employees from their competitors or from other companies. This means that they're going to need to engage executive search firms, recruiting and staffing firms that specialize in sales and marketing to do this very job. Candidates as they become more selective are going to want to spend more time focusing on points of leverage in their search. A great point of leverage that search firms can offer is that they have multiple job opportunities under one roof, where a candidate can interview once and then be considered for a multitude of positions.

That's exactly the situation that we have going on at Cube Management right now...we have several searches going on for senior sales representatives where we're able to interview one candidate for multiple job opportunities and then place them accordingly.

So, the landscape has changed a lot when it comes to recruiting and staffing in sales and marketing. The economy is roaring and we don't expect it to change anytime soon. Cube Management is strategically growing it's sales and marketing recruiting functions in order to keep up with the demand and also fulfill this important mission.

How a Better Economy Will Affect Sales and Marketing Jobs

It started the first day of the New Year when my company got in more hiring inquiries in a day than we have since I was working out of an apartment. We totaled in at the double digits.

This is great, but the most telling thing was the types of jobs that were coming in and what they were paying. All of the sudden, the "70k's became 90k's and the 90k's became "We'll pay market price if the person is worth it."

What Is the Effect?

For the most part, a heightened employment rate brings positive change, but for many it can also bring a heightened amount of urgency, thus creating a heightened amount of stress and tension to get the right person hired.

Moreover, it can also change the scope of many sales, sales management and marketing jobs.

What Are the Changes?

Sales - A better economy obviously means more sales opportunities, but it also means that small, cheaper competition is going to try to push itself into the market.

Also, sales professionals typically deal with bosses inflating their expectations, usually in the form of a quota much more than what is humanly possibly.

After all, many sales managers feel the pressure from above and are not economists. I cannot judge, as I slept through economics in college (if it was such as perfect science, world hunger would not exist).

Regardless of quota changes, sales personnel are going to make more money both in base salary and in gross take-away.

Marketing - Marketing personnel are one of the last to be hired and first to be fired, and consistently ignored during bad economic times. Companies who are short on cash need quick fixes via hiring sales professionals with a Rolodex, not reprogramming their website.

I am an outlier who believes marketing should always be at the forefront. But if you have to choose between marketing and sales, marketing is not going to pad a bank account during tough economic times.

Marketing jobs are not popping up readily as of yet, but my firm is working on a few high level marketing jobs, which is a lot better than last year which was all sales.

Management (Sales and Marketing) - If the job market continues to improve, then management is going to shift from hybrid sales and sales management roles to more pure management positions. The more subordinates a manager brings on, the more need for day to day management functions than if the individual is only responsible for a handful of people, thus needing to moonlight as a sales or marketing rep.

Therefore, in this type of economy, many management jobs and, subsequent day to day activities, shift towards recruiting employees, training new employees and ensuring proper management of the ones that are under him or her.

In the End

I do think that hiring will continue to improve just yet, at least not drastically. But then again, I'm not an economist. But even yet again, does an economist know better than someone who lives and breathes the job market for a living?

Be Your Own Boss in Sales and Marketing Jobs

Being your own boss, it does sound interesting? Well a sales career can actually give you the autonomy to make an impact, be independent and decide your pay check. India is fast rising as the corporate hub of the world and marketing is an important aspect of all companies. The opportunities in the field of marketing are abundant with so many multi nationals and domestic companies vying to dominate the market with their products and services.

The jobs available in the field of sales and marketing are marketing executives, market researchers or analysts, sales marketing manager, brand or product manager etc. One can reach the pinnacle with hard work, dedication and the enthusiasm to sell and the want to serve.

A sales or marketing professional must possess the ability to sell his ideas, tangible products, services or business to business (B2B) sales that include pharmaceuticals, health-care, insurance, manufacturing etc. Good executives sell what the customers really need. Some companies also deal in direct selling that is a marketing medium to bring products directly to consumers through demos. Rejection, disappointment and failure are a part and parcel of the field of marketing but a can do attitude helps to sail through.

As the career graph rises one can become sales manager. The sales managers job is to organise and lead his team by encouraging and setting precedents. Most managers have entire area under their command where they have to reach set targets with their teams. Once the seniority increases sales marketing managers also get involved with product development, tapping new business opportunities and developing strategies.

A Sales marketing manager must be aware of the latest trends in the field. Nowadays every company is using the medium that everybody is hooked onto i.e. the World Wide Web. The advancement of technology has opened new channels of interface with the customers.

Marketing through Internet sites, portals, blogs, search engines and the popular social networking sites is a big rage. Social media marketing can nurture relationships as well as provide quick solutions to any issue. Mobile marketing can also be a useful marketing tool but the path needs to be chosen carefully. A sales marketing manager while devising strategy should be aware of these latest fundas without forgetting the basics of the field i.e. to forge strong ties with the clients.

A career in marketing can be very rewarding and the incentives astounding based on individual performances. Although companies need qualified marketing executives with an MBA, B.Com or M.Com, yet a graduation in any stream can get you a job in marketing. However, you must possess social skills like the ability to communicate well and study intently the needs and trends of the market.